Formulating Needs: Developing CLEAN BEAUTY cleansing formulas with a natural surfactant / moisturizer. Achieving greater mildness claims by blending with traditional surfactants. Obtain greater wetting and dispersing for mineral-based UV filters and pigments Solution: New Finester 2009 is a non-ionic, vegetable-based surfactant/emulsifer built off a lauroyl lactylate backbone that offers both high foaming and skin